Blizzard and Microsoft - Cooperation of the Giants
by admin on Dec.04, 2008, under Blizzard Games , Diablo 3 News
Blizzard is a strategic partnership with Microsoft Subsidiary "Massive Inc.," a
Massive Inc. is a leading provider of advertising in games, which will now take care of the marketing of Battle.net. Blizzard closes in-game advertising from though, so we probably just a well-designed pre-game area will get.
Paul Sams (CEO): "This partnership does not include in-game advertising, as Massive understands and respects our stance against advertising that might detract from gameplay or offend our players."
If Blizzard financing easier it is, then we can only welcome this player. So far had the Battle.net only a small banner at the top of the chat screen. But privacy advocates are likely to be a little worried, because among other things also has massive search giant MSN / Live and let customers in-house information and browsing habits to optimize advertising space could be used.
Source: CNN
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December 4th, 2008 on 4:07 pm
Well anyway you can do nothing against, except the game not to buy
January 13th, 2009 on 6:33 pm
Blizzard and Microsoft - Cooperation of the Giants
Blizzard to Microsoft I would not throw a giant in a pot. More David and Goliath
Collect customer information and surfing habits, but all search engines -> Alexa, Google, Yahoo, etc.
I think it's not so bad as long as you get no spam. The games I would buy yet more
February 24th, 2009 on 2:33 pm
Blizzard is in gaming rather the giant. That's what WORKS yes here ...